Online Forums
Inclusive online forums to engage diverse voices for real insights.
Inclusive online forums to engage diverse voices for real insights.
We have managed hundreds of fully accessible short-term and long-term forums covering those who are from low income backgrounds, ethnic minority backgrounds, those with physical and mental disability and long-term conditions.
Our online forums are a great way to:
- Capture real life behaviour and in the moment reactions in home or on location
- Get feedback on concepts, communications and test new products
- Get considered thoughts and feelings during decision making periods
- Co create new ideas with children, young people and families
- Use as a pre-task to interviews to capture factual or more detailed information from respondents
Putting youth and families at the heart of our research.
Putting youth and families at the heart of our research.
Enhanced recruitment materials and specialists
Using enhanced recruitment materials and specialist recruiters we gather the perspectives of a diverse range of the target market, not just the more confident over-represented demographics and personalities.
Listening and learning from the stories
There is a story to gather from the places where children spend their time. By experiencing these places ourselves as researchers we can get a rich understanding of children and family life.
A tailored approach to reduce bias
We use approaches that are designed to reduce bias and give all types of kids and parents a voice.
Our Approachto Research
Our Approach
to Research
Using a deep-rooted knowledge of kids and families lives we develop research approaches to reveal the most illuminating insights from a multitude of perspectives.
Kids, teens and parents are a diverse and fascinating group, but the stereotypes and myths are rife.
We take an all-embracing approach to understanding kids and families lives. Our aim is to produce a truer picture that is more reflective of their real lives so that richer content, products and services can be created.
Explore some ofour latest work
Explore some of
our latest work
We develop research approaches to reveal the most illuminating insights.
Learn more about Platypus
Learn more
about Platypus
We are Child, Youth and Family Research Experts who are passionate about making a difference. Created in 2005, we are a highly experienced team with a combined knowledge of social, psychological and commercial worlds.
We provide inclusive qualitative and quantitative research approaches.
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Wakefield and London