Fighting against child poverty
In this article
In 2018, Orbit Housing Association launched their Happy, Healthy Starts campaign to tackle child poverty by setting up strategies within their own portfolio to provide support and to also communicate to other housing organisations how they can help.
This campaign was designed using insight from research by Platypus that explored what everyday life is like for parents and kids living in poverty. We will bepresenting some of the findings and the outcomes at the Market Research Society kids and youth conference on 24th January. Click the link below to find out how to get tickets.
https://www.mrs.org.uk/event/conferences/kids-and-youth-2019#gotomap
Jo set up Platypus with the mission of changing the way we research to understand the real and varied picture of kids, youth, and family lives.
As a result, Jo has spent the last 11 years working with large and small companies from the public and commercial sectors to support them through bespoke projects and sharing her knowledge to help them succeed in the kids and family market.
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We are Child, Youth and Family Research Experts who are passionate about making a difference. Created in 2005, we are a highly experienced team with a combined knowledge of social, psychological and commercial worlds.
We provide inclusive qualitative and quantitative research approaches.
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Wakefield and London