The 5 W’s of Fathers Day - Where, When, Why, What and Who about Father’s Day

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Here at Platypus research, as the family research specialists, we know there are many different ‘types’ of dads.

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From Poverty to Prom

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Platypus’ recent research with 200+ 16 year olds across the UK shows an average budget of a whopping £200 per teenager will be spent on outfits and preparations for Proms this year and 1 in 10 girls will spend over £450.

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6 Reasons to use Play in Research Sessions...

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At Platypus we conduct a lot of research with children of different ages. We have found that the best approach is to fit the research around different play activities. Some of this may involve setting up play activities and watching, some may involve giving the children something to do whilst talking to them, and others may involve symbolic representations of feelings or attitudes through pictures, play-doh, video or photos.

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Focus on Play – why is Play important?

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Close your eyes and remember the last time you played. Try to recall what you did, how you felt and what you achieved. Or if that’s too difficult to remember, think of the last time you saw children playing. It’s likely that it involved laughter, concentration, make believe, chatter or movement.

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Happy Birthday Play Doh

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This September we celebrate ‘National Play Doh Day’. With more than 2 billion cans squished and squashed since 1956 it would be silly not to!

PLAY DOH

One of Hasbro’s most popular toys, without a shadow of doubt, has got to be Play Doh. Despite being a household name recognised by children and parents worldwide, it is difficult to believe that Play Doh originally started out as wallpaper cleaner.

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